HomeDrop 🔥🔥Active week

Call this week. New Branch Leader from Willow Bend (Director of Sales role) — leadership hire in their 30-day tool decision window. Ask what tools they're evaluating for the branch, position Homebot as the engagement layer that complements whatever CRM they choose. Reference Movement's case-by-case team pricing per Grant.

Reach out within 2 weeks. Ashika founded and advises Cali Beverages — entrepreneurial mindset, likely database-savvy and willing to invest in client engagement. Ask if she's bringing a database from her beverage business contacts (homeowners?) or if she's building fresh. Position Homebot Starter ($125/mo) as the tool to build client relationships from day one.

Reach out within 2 weeks. Jamie joined Zillow Premier in March from Mpire Financial — still in tool-selection window. Ask what engagement tools she's evaluating. Lead with Zillow's team pricing approval: 'Zillow has team pricing for Homebot at [specific rate]. Your colleagues can use it — here's how it works.' Position as the client engagement layer that complements Zillow's lead gen.

Reach out within 2 weeks. Karl came from F5 Mortgage (Senior LO role) — likely has a database to bring. Ask if he's migrating clients or starting fresh. Position Homebot as the continuity play: 'Even as you transition to Zillow, your clients keep getting value reports from YOU — no corporate branding, just your name.'

Reach out within 2 weeks. Kayla spent 6 years at Navy Federal — likely has a strong database of military/veteran borrowers. Ask if she's bringing her NFCU database to Zillow. Position Homebot as the tool to keep those relationships alive: 'Your NFCU clients still think of you as their LO — Homebot keeps you top-of-mind even though you've moved.'

Call this week. Christopher just joined as Producing Branch Manager from U.S. Bank — dual role (produces + manages) means he needs tools for his own pipeline AND his team. Ask what tech stack he's evaluating. Lead with AFN's team pricing approval: 'AFN has team pricing for Homebot — your colleagues are already using it, here's how to get set up.'

Reach out within 2 weeks. Jetadia moved from Loan Officer (8 years at Resource One CU) to Account Executive at PennyMac — title shift suggests a sales/relationship management role, not production. Confirm her role: is she still originating, or is she in a sales support/AE capacity? If she's still producing, she has an 8-year database to engage. If she's AE, she may influence LO tool decisions at PennyMac.